Social media gives users the opportunity to build an online persona through the content they post. Every interaction, comment, like and follow reinforces the user’s personal values. If we can get inside that bubble, we have immense amounts of very valuable data to work with which objectively reflects the user’s behaviour.
But data without interpretation is useless.
The 'big five' model of personality dimensions - Openness, Conscientiousness, Extroversion, Agreeableness, Neuroticism (OCEAN) has emerged as one of the most well-regarded models of character analysis in recent years.
Working with scientists from The University of Oxford, Garantier has taken this model, enhanced and modernised the algorithms and applied OCEAN to the mass of data that users generate in Facebook, Twitter, Google+, LinkedIn and PayPal.
Once the user gives our app the necessary permissions, Garantier works with data from each of the applicant’s social media accounts to understand that person’s online activity. Tens of thousands of pieces of data are harvested; from information the user has entered, to usage statistics and keyword frequency.
The data is worked through Garantier’s proprietary Prediction Algorithms and generates a detailed instant report. Your report can be a fascinating insight into credibility, consistency and lifestyle and, along with your own resources, help you make informed decisions.
I got to know more about my next date before I met her – DateSure gave me peace of mind when I needed it.